根据Sensor Tower和美国银行全球研究(Bank of America Global Research)数据显示,Shopee巴西App在过去12个月内,月度活跃用户数量实现了直线飙升,超过了亚马逊、B2W和Magazine Luiza等竞争对手。
The monthly active users of the shopee Brazil app have seen a significant increase in the last year, as indicated by data from sensor tower and Bank of America global research. This growth has surpassed that of competitors like Amazon, b2w, and magazine Luiza.
Nevertheless, Brazilian industry groups and regulators have taken notice of the explosive expansion of cross-border e-commerce. In September, Procon, the Brazilian Consumer Protection Commission, issued a cautionary statement about the legitimacy and source of products on the shopee platform. Additionally, the commission requested that the platform exhibit clear guidelines regarding promotions, coupons, and shipping policies, while also providing evidence of accessible customer service channels.